Marketing Plan for Al Jazzira Poultry Case Study

Marketing Plan for Al Jazzira Poultry - Case Study Example The main reason behind this is to control the production chain and be less affected by the external factors (suppliers) and to ensure quality. The success and profitability of the poultry farm depends on the selection of good genetic stock and their sound and efficient management. Selection of right type of chicken considering the prevalent the local conditions and the demand for poultry products in the market decide the performance of any poultry farm. The performance of layers with respect to important productivity factors like egg production, feed conversion and bird mortality also influence the profitability of the poultry farming business. Any poultry farming business enterprise should consider the starting up the business in a location from different view points like biological aspect which takes into account the needs of the poultry farming of a clean, dry, quite and comfortable place and business aspect that takes into account good transportation and communication facilities. With this background this paper presents a detailed marketing plan for the poultry firm 'Al Jazzira Poultry' in the country of Jordan. The production of the poultry meat has become the largest facet of the popular industry in Jordan - reports the World Poultry Journal. The total investments in the industry were estimated at US $ 430 million in the year 2003. The number of broiler farms has increased at a remarkable rate during the period from 1981 through the 2000s. There has been tremendous improvement in the production capacity of the firms that were engaged in the farming business. The increase in the production capacity was the result of more number of new business firms entering the business. There are a number of factors which influenced the people to enter into this business. Some important factors that contributed to the development of the poultry farming business in Jordan are: "The limited area of land needed to run poultry farms compared to other agricultural enterprises. Poultry businesses often require small amounts of water, a very important aspect in Jordan, being dependent mainly on rainfall and frequently encountering water supply problems. The short production cycles in poultry allowing a more frequent cash flow compared to other agricultural activities." Apart from the inherent advantages the support from the government also has helped the industry grow to great proportions. The government adopted a floatation

Financial Crisis in the UK Banking Sector Essay

Financial Crisis in the UK Banking Sector - Essay Example Likewise, those that did not have access to important natural resources have been able to access the resource base and exploit the same to their advantage. The characteristic advancement of information and technological systems has made it possible for populations, firms and corporations to exploit emergent opportunities with ease. Notably, a significant percentage of the populations are taking practical steps to align their ways of life to the societal expectations with respect to improved standards of living. Apart from benefiting the society positively, inherent globalization has also had adverse impacts on the wellbeing of the society. Perhaps the sector that has been the most affected by the relative changes pertains to the economic segment. At this point, it cannot be disputed that the world economy directly affects the quality of life of the populations. This has further been occasioned by the characteristic integration that has tied local and regional economy to the wider glo bal economy. Thus operations at the global level have direct implications on the performance and general wellbeing of local, national and regional economy. This integration has made the financial sector susceptible to the negative impacts that stem from economic shocks. Coupled with the fragile nature of financial systems, the current economic instability has undermined the ability of the respective systems to cushion themselves against relative negative impacts. One of the economic problems that has posed great challenges to the UK government as well as the global financial system pertains to the 2008-2009 financial crisis. Seemingly, relevant authorities are taking practical steps to reinstate financial stability and enhance optimal performance. This is elemental in enabling them to attain a desirable state with respect to sustainable growth and development. Fundamentally, relative strategies are in line with their economic goals and objectives. Besides the challenges that are rel ated to economic integration, the UK financial sector has been compounded by governance problems. At this point, it cannot be disputed that governance problems contributed a great deal to the financial crisis that the country experienced at this particular time. In a society that is characterized by uncertainty, effective governance is important in enhancing optimal performance. Governance in this regard is all encompassing and ranges from the expertise and policies to the rules and regulations that are established to guide behavior and decision making. These need to be based on informed thought and to bear desirable outcomes; they need to be consistent with the economic changes being experienced in the market. Indeed, the fact that good governance is essential and contributes significantly to the integrity as well as stability of financial systems cannot be overstated. With this asset, corporations and organization can be able to maneuver their way through the volatile economic env ironment. It is against this background that this paper provides an in depth analysis of how poor governance in the UK financial sector contributed to the financial crisis that it experienced. To enhance coherence, the paper begins by explaining the notion and importance of good governance in the current financial corporate sector. Understanding Good Governance In his research, Hart (1995, p. 54) contends